Marketing Practice Area and Services
Market Research, Strategy & Analytics
We begin with a thorough needs assessment and provide strategic planning, budgeting guidance, vendor management, and daily oversight of marketing communications. Our services include talent evaluation, team building, and staff development to ensure strong internal capabilities.Competitive Intelligence
We conduct in-depth executive and journalistic interviews, online research, and social network analysis to gather industry insights. Our findings inform content creation, competitive positioning, and the development of specialized websites tailored to your market.Corporate Identity & Brand Audits
We help organizations strengthen their brand identity through comprehensive audits and strategic positioning. Our approach includes crafting responses and messaging for customers, investors, sales prospects, media, and government officials. Services also include product publicity, crisis media relations, and executive visibility through thought leadership.Key Messaging & Content Development
We specialize in the creation of high-impact content including annual reports, earnings news releases, executive speeches, video and slide presentations, blog content, and Web 3.0 communication strategies. We also offer ghostwriting services for promotional and internal correspondence.Print, Electronic & Web Design
From initial needs assessment to ongoing content maintenance, we support intranet/internet development, visual design, and electronic communication strategies. Our team integrates executive insights and market research into visually compelling and functional designs.Website Design & Development
We create responsive, user-friendly websites aligned with your broader business and marketing goals. Each site is developed on a modern CMS platform, allowing for seamless content updates and optimized performance across all devices.Social Media & Investor Relations
We manage internal and external communications tied to investment strategies, transactions, strategic initiatives, and organizational change. Our team also oversees brand messaging across digital platforms, balancing public relations with investor-focused communications. We ensure cost-effective management of both web and print design assets.Project Supervision & Program Management
We lead end-to-end project execution—from analysis and goal setting to budgeting, tactical planning, tracking, and reporting. Our leadership ensures results are measurable, aligned with business goals, and clearly communicated to stakeholders.